The countries of the Nordic-Baltic region are globally perceived as frontrunners in the field of digitalisation. Over the past decades, a range of notable tech companies from the northern part of Europe have revolutionised the way we listen to music, communicate digitally and back up government data. Alongside the innovation-driven private sector, the public sector of the Nordic and Baltic countries has also stood out. Extensive digitalisation efforts have resulted in leaner bureaucracies, characterised, for example, by comprehensive implementation of the Once-Only principle (OOP), meaning that citizens, institutions and companies using e-government services need to inform the authorities and administration only once, thereby streamlining the process. The success of such processes has been attested by favourable scores in various international rankings such as the European Union’s (EU) Digital Economy and Society Index (DESI), the UN’s E-Government Development Index (EGDI) and the digital toolkit of the Organisation for Economic Co-operation and Development (OECD).
Nevertheless, past studies have pointed to remaining shortcomings across the Nordic and Baltic region. Paradoxically, some of these shortcomings are especially present in the Nordic and Baltic region because the countries are highly digitally mature. As societies become more digitalised, marginalised population groups that are left out of the public discourse on digitalisation and lack representation are facing the consequences of limited involvement in the development, design, implementation and advocacy of new digital solutions in the private and public sphere. That makes it especially important to work towards digital inclusion in the Nordic and Baltic countries. Building on that understanding, a substantial political effort has been made in recent years in the Nordic and Baltic countries. Such political prioritisation is also reflected in the joint statement on the importance of promoting digital inclusion as a central aspect of the digital transformation in the Nordic-Baltic region, signed by all Nordic and Baltic governments on 26 November 2021 (Nordic Council of Ministers, 2021).
Experiences of exclusion and discrimination when using digital services undermine the socially sustainable and democratic development of the region and hence require further attention – both within research and policy making. In the context of the “Digital Inclusion in Action” project, special emphasis is placed on the experiences, needs and considerations of seven target groups: (1) older adults, (2) people with disabilities, (3) people with low income, (4) people with low or no education, (5) immigrants lacking language skills, (6) young adults lacking domain knowledge and (7) residents of rural areas. Building on previous research, these groups have been found to be at risk of digital exclusion for various reasons and are more likely to struggle to access and benefit from the opportunities brought about by digitalisation in an equal manner. Yet there are also several ongoing initiatives in the public sphere that aim to address these remaining shortcomings, which will be discussed in greater detail in Chapter 5. Such initiatives often focus on the national level and seldom reach regional uptake. An overview of existing strategies is provided in order to help understand where overlaps lie in framing digital inclusion and contribute to fostering a more harmonised Nordic-Baltic approach through shared learning processes.